Brokerage Services

In an effort to meet your Real Estate needs, there are several different types and levels of services available to you. You can choice from the traditional marketing plan or a flat fee marketing plan. The Traditional Marketing Plan commission fee is from 5% to 10% depending on the property being marketed. The Flat Fee Plan is based on the prepayment of advertising, other services such as appraisal of the property, floor plan sketch, recommended site improvements to maximize your profit and only a buyer/selling agent fee of 2.5 to 3.5% of the selling price instead of the 5% to 10% in the traditional marketing plan.

Listing Day Sales Action Plan

  • Perform needs analysis and present best alternatives
  • Counsel owner to establish a competitive price
  • Complete the necessary listing paperwork and collect supporting exhibits such as keys, surveys, mortgage information, etc.
  • Inspect mechanical components for home warranty coverage
  • Establish the owner’s preference for the frequency of follow-up reports
  • Leave business cards with the owner to give to buying prospects

Next Day Sales Action Plan

  • Turn in the listing package and begin verification of listing information
  • Submit a listing to local Multiple Listing Service (MLS)
  • Copy listing for office associates
  • Yard sign to be Installed
  • Compose Advertisements
  • Submit Advertisement to Homes & Land and other publications used at the current time

First Month’s Action Plan Conclusion

  • Mail and/or call surrounding homeowners to announce the new listing
  • Create associate alliances with others who have Listings in the immediate area
  • Review Listing printouts to confirm information is correct
  • Follow-up on showings and collect comments
  • Review marketing activity with the owner

Second Month’s Action Plan Conclusion

  • Schedule open house and invite surrounding neighbors to attend
  • Send feature sheets to past prospects and follow with a call
  • Follow-up on showings and collect comments
  • Review marketing activity with the owner and look for ways to improve the competitive market position.

Third Month’s Action Plan Conclusion

  • Review CMA
  • Price Adjustments?
  • Condition Adjustments?
  • Change Remarks in MLS Book?
  • Set up Time to go See Area Competition to See How Their House Competes
  • Go over any Ad Comments

Fourth to Sixth Month’s Action Plan Conclusion

  • Look at House Critically (any changes needed, discuss)
  • Review Marketing Activity with the Owner
  • Get Owner to Help Write New Ad for Traditional Marketing Plan Clientele
  • Extend Listing if Salable


Service Request Form

Thank you for your interest in working with Canady Real Estate Services, Inc. It is important to us that you are reaching out to learn more about one of our services. Please feel free to use the form to email us or call at the number here.


Service Request Form
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